News, Articles, Blogs, and more EXCLUSIVELY for Independent Finanical Advisors.
Join thousands of Independent FAs
“All I can say is, it’s about time! I used to waste hours searching for info that was relevant to my practice. Now I just login to FA today - all the content is filtered based on my practice profile...
“All Independent Financial Advisors should be leveraging FA today
— It’s an Indispensable Resource.”
“Having all of my news in one place and validated by IFAs is extremely valuable. Having the ability to communicate with advisors about their successes and challenges without going to a conference is Priceless.”
FA today leverages your profile and behavioral tracking technology to deliver custom-curated/filtered content, resources, practice management, education, industry-specific news, and data that is only relevant to your practice/profile. Content includes Webinars, Events, Articles, Blogs, Videos, Continuing Education and more!
Now you can share content and ideas with other like-minded IFAs, set up an advisory or mastermind group, ask a peer about products or best-practices, or read un-biased peer-validated reviews about services that are relevant to your practice. Enterprise/Wire House advisors are excluded from participating in FA today; however they are permitted to register to inquire about going independent.
FA today’s centralized community empowers IFAs with a singular voice and economies-of-scale to make all products and services visible and affordable for IFAs, putting the IFA and the Enterprise FA on an equal playing field.
FA today is an exclusive online community of validated Independent Financial Advisors (“IFAs”). FA today leverages proprietary profiling technology to deliver custom-tailored news, content, learning resources and tools that are dynamically curated for each IFA based on their unique profile.
The Company was founded by a team of senior executives with extensive experience in Wealth Management, Technology, Online Media, and Platform design with principal offices in New York, New York and South Florida. Previous appointments include senior level positions at firms including TD Ameritrade (NYSE:TDA), the Inter-Continental Exchange (NYSE: ICE) and linkedFA.
FA today's revolutionary media serving platform (www.fatoday.com) was created to provide IFAs a centralized resource community, save time and increase relevancy and efficiencies. FA today first validates each IFA and builds a detailed member profile. Then, FA today aggregates, curates and delivers content to IFAs in a collaborative environment and Reading and Content Management platform.
The primary challenge IFAs face today is time management. In addition to being wealth managers, IFAs are entrepreneurs. This means they not only must keep up with all news, trends and financial products as they relate to financial markets, but also need to stay up to date on regulations, practice and business management news and trends to grow their business. Access to information is not the problem. The problem is too much access to too much information from too many sources.
Current publishers, platforms, technology and digital/print media do a good job of creating and hosting content, but they fall extremely short on delivering that content in a way that is relevant to a specific IFA.
Each IFA practice is unique. This diversity provides each practice and IFA with their own unique fingerprint. While similarity might exist between practices no two are exactly the same.
FA today enables IFAs to receive only content that is relevant to your practice, and receive it all in one place. In short, FA today does all of the searching, sifting and filtering for you and delivers all relevant content in one centralized location.